Bill Gross had some really good words in his March letter (link), discussing the lack of global aggregate demand:
“To begin with, let’s get reacquainted with the fundamental economic problem of our age – lack of global aggregate demand – and how we got to where we are today: Twenty years of accelerated globalization incrementally undermined the real incomes of most developed countries’ workers/citizens, forcing governments to promote leverage and asset price appreciation in order to fill in what is known as an “aggregate demand” gap – making sure that consumers keep buying things. When the private sector assumed too much debt and asset prices bubbled (think subprimes and houses, or dotcoms/NASDAQ 5000), American-style capitalism with its leverage, deregulation, and religious belief in lower and lower taxes reached a dead end. There was a willingness to keep on consuming, there just wasn’t the wallet.”
An old world piling on debt to overindulge. At some point the debt to income ratio reaches a limit and default start to grow. The financial system breaks down, welcome to the credit crisis. On the other side you have a new world continuously adding on new production capacity, and following a mercantilist policy, without caring about having a matching global demand. Now the old world can’t afford more, while the new does not show much interest in creating internal demand and rebalancing its growth model. And why would it, it worked so well in the last decade.
This split is also true between “new” and “old” world countries, like the Eurozone, with Germany in the role of China, and the PIIGS replacing the US. Germany has no desire to rebalance, the country has enjoyed a nice ride…
So this is the current state of the world economy: a global lack of aggregate demand.
So where do we go from there? Is there an alternative to rebalancing? Can government provide a smooth transition by stepping in and temporary creating demand? That was the idea, within the framework of a global “Keynesian” ideology. So for now governments are using their credit cards to support the aggregate demand by taking on more debt. Unfortunately, by doing so they are not removing the previous imbalances. On the contrary, they are increasing them.
The US for example is promoting consumption, by providing relief for the consumers (mortgage refinancing, tax relief, longer unemployment, generalized healthcare). On the contrary, a country like China is promoting the offer side, with easy credit for large corporations and local governments. Those have been mostly used to add new production capacity, build infrastructures and real estate, and speculate. It might be a bit oversimplified, but for now, nothing has been done to push US saving rates higher or to help households to reconstitute their balance sheet, nor boosting chinese household real income, in order to grow consumption at a rate faster than production.
In the end, rebalancing will happen, as Michael Pettis puts it, either in a good way, or a hard way. The good way would be to use the governments credit cards to smooth the transition while implementing worldwide “rebalancing” policies. Sounds realistic? No, not really… But door B might not be very appealing. Trade tensions escalate and the adjustment is not done by an increase in demand from surplus countries, but by a decrease in production from them, having tougher time reaching their external markets. And this seems to be the path we are taking, so far.
PS: As an aside, in those overindulging countries, households added on debt to consume more than they can afford. Now overleveraged, those households have become overly dependant on higher asset prices. In those countries, central bankers are boxed. Damned if the raise interest rates, damned if they don’t. Although the effects of very low interest rates are probably going to be felt later in the decade, which means it is the path of least resistance.